Sony: A major player in entertainment and hardware, Sony is contributing to the metaverse through its expertise in gaming, VR, and immersive media. Its PlayStation VR2, designed for the PS5, delivers high-fidelity virtual reality experiences, enhancing gaming immersion with eye-tracking and haptic feedback. Sony also invests in digital human technology, 3D audio, and content creation tools. While cautious about the term “metaverse,” Sony’s IP from games, music, and film provides rich assets for virtual worlds. It collaborates with companies like Niantic and explores AR applications. Sony’s focus remains on emotional engagement and storytelling. With its global entertainment reach and cutting-edge hardware, Sony is shaping how users experience narrative, music, and play in immersive environments, laying groundwork for future metaverse integration across its diverse media ecosystem.
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