Measure What Matters by John Doerr: John Doerr’s Measure What Matters introduces Objectives and Key Results (OKRs), a goal-setting framework used by Google, Intel, and many top organizations. The book explains how OKRs align teams, increase transparency, and drive focus and accountability. Doerr shares case studies from tech, nonprofits, and government, showing how clear objectives and measurable key results lead to dramatic growth and innovation. He emphasizes the importance of ambition, regular check-ins, and learning from failures. Practical and inspiring, this book helps leaders at all levels set and achieve meaningful goals. It’s a powerful tool for transforming strategy into execution and fostering a culture of high performance and continuous improvement.
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